Uplift signed a Memorandum of Understanding with Samagra, a Pune based social enterprise, which provides affordable and accessible sanitation services to 10,000 urban Poor. This partnership will mark the beginning of Uplift’s operations in Pune under the ICMIF 5-5-5 project.
As per Kumar Shailabh, Executive Director, Uplift “We see a natural partner in Samagra. The affordable sanitation services provided by Samagra will complement Uplift’s health services and insurance and further strengthen our ecosystem approach. This partnership opens a new market (Pune) for the Uplift 5-5-5 project and will help us access some of the most vulnerable communities in the city”.
“We see this partnership as a new tool to accomplish our mission of holistic community growth. We are very excited about this partnership as it will deepen our value proposition and impact and also create sustainable revenues for us. This will also help us to increase loyalty towards toilet usage and toilet payments.” says Swapnil Chaturvedi, Founder Samagra on his expectations from the partnership.
Dr Nandini, Director Operations at Uplift, “Our team is all set to begin operations in Pune. The first step will be to prepare an annual plan with Samagra. The first two months (June-July) will be devoted to preparatory ground work, which will include network and health services set up, field team recruitment and their capacity building, promotional and marketing activities. Member enrolment will be started in August 2017, only after a satisfactory promotional and education campaign has been run”.
About the Project
Through ICMIF’s 5-5-5 Mutual Microinsurance Strategy, Uplift aims to bring health mutual aid solutions to an additional half a million low-income people in Mumbai and Pune over the next five years. The project was launched in August 2016 and is supported by ICMIF members, The Co-operators (Canada), Länsförsäkringar (Sweden) and the Achmea Foundation (The Netherlands).