On 2 April 2017, Uplift opened its first pharmacy in Pune, India under its ‘ALL BE WELL’ brand. The pharmacy, will provide access to low-cost generic medicines and discounts to Uplift members across Pune and Mumbai.
In India, buying over-the-counter medicines accounts for most out-of-pocket health expenditures. In urban areas, about 68% of total out-of-pocket health expenditures are on medicines. To reduce this out-of-pocket expenditure and provide genuine medicines to its members, Uplift’s pharmacy will provide access to low-cost generic medicines and discounts to Uplift members across Pune and Mumbai.
“Contrary to popular perception, many low-income households in Mumbai and Pune have members suffering from lifestyle diseases such as hypertension and diabetes. This results in a constant drain on their income. The pharmacy, along with our preventive and early diagnosis mechanisms, will help in reducing this out-of-pocket expenditure by not only providing discounts but also generic medicines which are low cost,” said Kumar Shailabh, Executive Director of Uplift, highlighting the importance of the pharmacy in Uplift’s health ecosystem.
“During Uplift’s internal survey in Mumbai, members reported that although they often buy medicines for the entire month at one time, no pharmacy offers them a discount. If they do not have the money to buy the medicines, the shopkeepers refuse to give them medicines on credit,” added Niva Dutta, Uplift Assistant Manager.
Photo shows: Staff and well-wishers at the opening of Uplift's ALL BE WELL pharmacy in Pune, India
About the project
Through ICMIF’s 5-5-5 Mutual Microinsurance Strategy, Uplift aims to bring health mutual aid solutions to an additional half a low-income people in Mumbai and Pune over the next five years. The project was launched in August 2016 and is supported by ICMIF members, The Co-operators (Canada), Länsförsäkringar (Sweden) and the Achmea Foundation (The Netherlands).